Today, customers are having a huge demand apart from parts from their distribution partners. They expect to have an offering that includes end to end product life cycle services that will help them to improve their cost and time to market.
Top Challenges
- Today’s distributor needs to utilize consultative selling. They should have the knowledge to assist designer when troubleshooting problems like interconnectivity issues etc.
- The distributor should have the adequate knowledge to evaluate the environment, size restrictions and potential of components being designed in. The distributors have to inform the designer/engineer of any possible issues while offering viable solutions.
- Today’s value-added distributor should be able to offer customization services like plating, custom cable assemblies etc. In case standard products are not available, the distributor should be able to serve its clients to add significant value to their relationships with their customers. This build loyalty with customers that is required to keep customers coming back.
- Distributors need to have the system to track and communicate the design elements, lead times, demand and inventory for a particular project from one location to another.
- The distributors need to provide continuing education programs to their organizations and keep an update with emerging technologies and market.
- A distributor should offer quality products and on time delivery whether large, small, or mid-sized. This will help to build long-lasting relationship with the customers and provide long time benefit.
Distributors should keep on looking ahead for next great service that will change the industry.










